Jovana Zivotic was born in 1986. She got her MA degree in Contemporary Fashion Design in

2010. at the Faculty of Applied Arts, University of Arts in Belgrade after what she presented her

collection at Belgrade Fashion Week. The collection named “All my dresses” indicated her unique

style in the field in women’s fashion so continued working in the same manner. She’s currently

living and working in Belgrade. Next to her own brand she works in a team of designers for well

known fashion company.